President Donald Trump announced a 50% tariff on all imports from Brazil, effective August 1, 2025, in addition to existing sector-specific tariffs. The measure was communicated in a letter published on his Truth Social platform, addressed to President Lula. Trump justified the tariff by citing what he called an “unfair” trade relationship between Brazil and the U.S., as well as the treatment of former Brazilian President Jair Bolsonaro, which he described as a “witch hunt.” He also criticized attacks on free speech and elections in the U.S.

For products such as motorcycle accessories, when an American customer makes a purchase, the 50% tariff will be applied to the product price at the time of sale. This means the additional cost will be collected upfront, avoiding any surprises upon delivery. By the time the merchandise arrives in the U.S., the customs fee will already be paid, allowing the product to move directly to the customer without delays or holds at customs.

Find more information on the topic in the links below:

https://www.foxbusiness.com/politics/trump-announces-sweeping-50-tariff-all-brazilian-imports-starting-august-1

https://www.reuters.com/world/americas/trump-says-us-will-charge-brazil-with-50-tariff-2025-07-09/